Why the name Orca?

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Why the name Orca? This is a question that Jonathan and I have often been asked since founding Orca Social.

Our membership-based group is focused on helping B2B companies enable social from within.  For this to be successful, it is imperative that employees from different roles work together towards a common goal.  We are not just bringing individuals from the organisation together but also with our other members and industry influencers.  This way our members can learn from each other’s successes and failures.

The attributes that make the Orca successful are the same that make our members successful so it felt apt to name our company after them.

Orca whales are highly social by nature and their success in hunting is attributed to their sophisticated communication techniques. The attributes that make the Orca successful are the same that make our members successful so it felt apt to name our company after them.

We are very excited about the journey we are embarking on and believe that our approach will bring a great deal of value to many B2B organisations throughout the world.